How to promote a site? Practical recommendations
Good day or evening to all! =) is in touch with you again
online. I am glad that I can please you today with another good release of my
thoughts on how to promote a website on the Internet. In this article, we will
consider practical recommendations, that is, what webmasters should do in
website promotion.
The question often arises, what should I do if there are few
visitors coming to the site that you have registered in search engines and
equipped with rating indicators?
There is an opinion that website promotion is a job that
does not require too much time and cannot last more than one month. But this
statement is false.
In order for the site to be popular, you have to sweat a
lot, working on it for at least two hours a day for several months.
The main task of any site owner is to attract new visitors
to his resource and keep the old ones.
First, you should take care of attracting new visitors to
the site:
Search Engines
It is worth noting that search engines are able to provide
an exceptionally good influx of the target audience to your site. However, we
must not forget that in order to find a site in the leading positions of the rating
you need to spend a lot of effort and time, but it's worth it.
In order for the site to be properly registered, it is
important to adhere to some rules:
A thorough analysis of the site for the presence of basic
phrases on the pages of the Internet resource, while it is very important to
ensure that they are not repeated;
Each page should have a correct description (the presence of
the main phrases that are on the page is important);
When using graphic elements before the description, a
prerequisite is the use of the ALT prefix, where the main phrases should be
indicated.
General Directories and Special Type Directories
It is known that directories of a special type are a source
of interested visitors to an Internet resource. Shared directories usually do
not help drive traffic growth, but provide good search engine promotion.
These catalogs include the most popular ones, which all
webmasters hunt without exception - this is the DMOZ directory, the Yandex
Directory and the Mail directory not unknown to you.
As a rule, when the registration procedure takes place, it
is advisable to use the description of the Internet resource that you
developed, consisting of several sentences and a title.
Ratings
If you went through the site registration procedure according
to existing standards, then an influx of customers directly from the ratings is
possible.
Registration should be carried out only in some major
ratings. This is required for the reason that if an Internet resource is in the
rating, a back link must be available on its pages.
If your site is registered in the mass of all kinds of
ratings, then this creates huge problems associated with the design. Most
website owners use Rambler Top 100 ratings and one of the most popular is
HotLog .
Link Exchange
It is worth emphasizing that not only the exchange of links
with various sites is important - it is important to completely “hone” the
exchange process. The link exchange technique is extremely effective, but it
requires a huge amount of time.
Usually the influx of visitors from friendly sites is
stable, therefore, you do not need to spend a lot of effort to maintain it. If
you place the link once, this will ensure a steady increase in the target
audience.
Bulletin Boards
They provide relatively good growth rates for visitors, but
for a short period of time. The main thing is the semantic load of the
advertising texture and features of your business.
The best option is to use a specialized program, thanks to
which an ad can be placed on many boards. In fact, this is an outdated way to
promote, now there are much more advanced and effective ways to quickly promote
your project .
I will talk about them in the next issue. It will turn out a
very cool article, where I will summarize all the possible ways to promote both
the site and the blog.
That's all, see you in the next issue.
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