Importance of Mobile App Development
App Development UAE |
Importance of Mobile App Development
Effective,
affordable and capable of (almost) everything, mobile devices are today the
first interface with which we navigate on the web. However, this same canvas
continues to be imagined first for desktop computers. But the practices are
changing, with the emergence of the concept of mobile-first, an approach that
aims to give the mobile the rightful place in the process of creating a
website, ie the first.
Before the mobile.
Until
recently, computers used to design, program and test websites were the same as
those used to browse them. Before 2010, everyone moved from page to page with a
mouse, typing was done using a keyboard and the screens were the size of a
placemat. Although it is now over, the desktop computer reign is still felt and
influences, wrongly, how to approach the design of a website.
The last will be first.
These are
the smartphones that came to break the party desktop computers. Without a
mouse, without a keyboard, equipped with a small screen and coupled with the
emergence of high-performance cellular network (3G, 4G, LTE) mobile devices
have won the favor of Internet users and today represent the first source of
web traffic. The first, as in "first".
From mobile last to mobile first
To answer
this new reality of the mobile web, the first reflex of the brands and their
web agencies were to cut in the fat to reduce the length of the texts, to reduce
the size of the images, to withdraw sections, in short, to offer a light
version of the original site. Concretely, it means that all the time of
reflection, design tests, and money are allocated to the desktop version of the
site. The mobile version, it is made with a fraction of means, time and the corollary, interest.
Except that
we do not make a motorcycle from a car, nor a boat from a liner!
Start at the end
The equation
is disarming simplicity: since it is first on a mobile device that a site is
consulted, it is primarily the mobile version that must be developed. For a
brand, it means that the time and money needed to design the ergonomics,
design and content must be invested first in the mobile version of the site.
The desktop version, which attracts fewer visitors, becomes the
"enhanced" version of the mobile site, which takes advantage of a
larger screen and a faster connection. The mobile first, it does not only
involve the programmer: it involves a manager who can explain to his client
that it is the mobile version that must receive the bulk of the budget
envelope.
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